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INTERNATIONAL BUSINESS AND ENTREPRENEURSHIP (IBN)

CURRICULUM NAME

English : Bachelor of Business Administration Program in International Business and Entrepreneurship (International Program)

NAME OF DEGREE

Full Title : Bachelor of Business Administration (International Business and Entrepreneurship) (International program)

Abbreviated in English : B.B.A. (International Business and Entrepreneurship) (International program)

OBJECTIVES

1. To produce graduates in Business Administration who have knowledge and competence in both theory and practice in the fields of International Business, Financial management, Marketing, Human Resource Management, and Cross Cultural Management that can apply knowledge to be used in the workplace or to pursue a career as an entrepreneur. 

2. Nurture graduates to be motivated as entrepreneurs and able to apply knowledge in terms of disruptive technology in business. Data management from different sources for writing a business plan and designing business innovation ideas.

3. Enable graduates to have a proven communication in English, and Japanese languages with a competing business proficiency.

International Business and Entrepreneurship (IBN) aims to produce graduates with proficiency in international business management, international communication, and entrepreneurial mindset. Students will study a variety of subjects, including Global Business Environment, Cross-Cultural Management, Global Marketing, Startup Entrepreneurship, Global Logistics Management, Business Finance, Innovation and Technology Management, Human Resource Management and many others.

Teaching and learning is based on Monozukuri principle to encourage students to learn through practice. Throughout the course of four years, “Beta Project”. Students will ideate, design product, get guidance from mentors, test business model, pitch an idea to committee, and create revenue.

IBN also offers Double Degree in the USA (Southern New Hampshire University) and exchange programs in Japan, students in these programs will develop a broader knowledge of aspects of both eastern and western cultures.

This program prepares you for a global, diverse career, with opportunities across many sectors and industries.

·       Business Development and Consultants

·       Logistics and Supply Chain management

·       Digital Marketing and E-Commerce

·       Business Entrepreneur

·       Startup

·       Global Sales Executive

·       Financial Investor and Trader

·       Marketing Manager

·       Media planner

·       Influencer and Content Creator

·       Recruitment consultant

CURRICULUM STRUCTURE  TOTAL 130 CREDITS

1. Humanities course and Social Science course 3 credits

2. Natural Science and Mathematics course 6 credits

3. Language course 30 credits

2.1 Core Business course 36 credits

2.2 Required Major course 36 credits

2.3 Internship option

(I) Internship program option 1 credits

2.4 Elective Subjects Course

(I) Internship program option 12 credits

Free Elective Course 6 credits

Estimates / Total Tuition Fee 439,400 Baht / 4 Years



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